Nowadays, social media marketing has become a pillar of any social media marketing strategy. Hence, every social media manager strives to strengthen the brand’s social presence by improving engagement rates through hard work and consistency. It doesn’t matter which social media platform it is used, nor the number
Even after 18 years of its launch, Facebook is still the most popular and widely used social media platform in the world With roughly 2.91 billion monthly active users as of the fourth quarter of 2021. While the site was originally designed to connect individuals, it is now used
With over 217 million daily active users, Twitter is one of the top social networks today for social media lovers. Fast-moving and so simple to use, Twitter is perhaps the simplest social media platform to create a following from zero. And that explains as well why 53% of people on
Instagram's algorithm has been the talk of the town for the last few years. This is not the first or the last time, Instagram has introduced a new look and feel to its app. Its transition from a chronological to an algorithmic feed in 2016 has proven confusing.
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