Shadow banning doesn’t just happen to rule-breakers, it can also affect users who, by all intents and purposes, are not breaking any rules. In many cases, social media algorithms are designed to limit certain harmless behaviors that may conflict with the platform's goals.
Effective marketing taps into emotions, prompting users to take action. Emotions can spark urgency and desire. This is where FOMO, fear of missing out, comes into play. By playing on our desire to be included and seize opportunities, brands can create a compelling strategy that inspires action.
Social selling allows companies to engage with prospects where they are most active, using authentic interactions to build trust and credibility. You can manage this by participating in conversations, sharing valuable content, and nurturing relationships over time.
Social media comments in the last few years have evolved into powerful tools for engagement and connection. They offer brands and creators a unique opportunity to interact with their audience, build communities, and drive meaningful conversations.
Hey there! 👋 Lately, I haven't been able to stop thinking about the future of social media and what it might look like 10 years from now. I mean, we've already seen big shifts, especially with the AI hype. So, instead of just guessing, I went straight
As social media continues to evolve, one of the most elusive trends marketers face is “dark social.” Dark Social, for those wondering, refers to all the hidden interactions happening beyond the reach of public platforms, search engines, and marketing analytics tools.
As businesses increasingly turn to digital platforms to engage with customers, loyalty programs have evolved to fit the world of social media marketing. Social media offers a fantastic platform to launch a loyalty program that not only rewards your loyal followers but also attracts new ones.
Running a successful Etsy shop means not only offering unique, high-quality products but also managing costs efficiently. Etsy’s transaction fees, listing fees, and shipping charges can add up quickly, cutting into your profits.
Pinterest is the secret weapon for top e-commerce players—the platform can drive massive brand sales. However, there’s a catch: winning on Pinterest demands consistent effort and time, something most entrepreneurs can't commit to. Today, we’re excited to share the story of Phillip, who achieved incredible
Standing out on a new social media platform is usually easy because of the smaller audience. However, this isn’t the case with Threads. With over 100 million users in its first week, it’s clear that you’ll need other ways to get noticed. One way is by getting
Continuing with our series of success stories from our beloved users, today we’re spotlighting Lieke, the owner of Sfeer aan de Muur, a Dutch online store that specializes in all kinds of wall decor—ranging from posters and art prints to beautiful wallpapers. Every day, they bring joy to
With its vast user base and video content capabilities, YouTube provides unique opportunities for businesses to showcase their products and connect with consumers, and creators a chance to get their share.
