As a freelancer, social media is considered a great and free tool to promote your services to a large audience that otherwise would not have been aware of your business. Leveraging social media trends has contributed greatly to the growth of many businesses, especially in the last two years, as
Podcasts are on the rise. Statistics have shown that 1 in every 5 Americans listens to a podcast every day. We recently noticed the popularity of the celebrity or YouTuber-to-podcaster pipeline because this medium has become very popular with audiences. Besides being able to upload your podcast episodes to multiple
An essential part of growing your Etsy shop, besides making fantastic artisan products, is understanding what works and what doesn’t on Etsy. Many established Etsy sellers make amateur mistakes that hinder their success and sales. These mistakes range from simple mistakes like not adding an About section to grave
If you are an already established TikToker or one who is hoping to dip their toes in social media marketing on the platform, you are probably well aware of all the platform has to offer. It is an essential platform to be on if you are a business owner who
It is no surprise that Pinterest is an integral platform to market your online store, whether on Shopify, Etsy, WooCommerce, or Squarespace Shop. This is because the app has the infrastructure to drive consumers directly from a pin to where they can buy the featured product. This is not a
Whether you are blogging to promote your business or blogging for fun, writing blog posts that are enjoyable and educational is a lot of work. This hard work often goes to waste when people don’t read your posts. After putting hours upon hours into research and writing, your job
The short-form content has taken the internet by storm ever since TikToks raised to prominence back in 2020. Other platforms like Facebook, Instagram, and YouTube have learned to adapt and “took inspiration” from TikTok’s content format and algorithm. As a content creator, you probably have a library worth of
The work of a social media marketer is not easy, to say the least. Managing different social media marketing strategies for different brands on different platforms is a lot to juggle. It is overwhelming to think of content ideas that suit your client’s brand image, create the content, post
Social media is an amazing marketing tool to put your Etsy shop out there. Although Etsy SEO is a great way to generate leads and sales, it is not enough to keep you afloat and make this your primary source of income. Social media is an amazing and free marketing
Creator burnout is every creator's worst nightmare and unfortunately many creators' reality. One creator who has been forthcoming about the pressure of always producing relevant and quality content is Elle Mills. The YouTuber, with a subscriber count of more than 2 million, was one of YouTube'
The old-age myth of believing that follower count is the superior metric to calculate social media success is officially debunked. It is called a vanity metric for a reason, after all. Then how can you showcase your value as a creator to brands? Well, it is all about engagement now
In a shocking turn of events, Youtube has announced that Shorts will be monetizable by 2023. Creators will now earn 45% of the money generated from ads that run on their Shorts. Youtube also confirms that you don't have to be part of their Youtube Partner Program to