Pinterest has 553 million monthly active users, and the number is still growing.
Yet, we at Nuelink believe Pinterest is seriously underrated.
We’re not just saying that to be edgy.
There’s a massive opportunity here—especially for e-commerce brands.
Pinterest isn’t just about mood boards and DIY projects anymore; it’s become a powerful search engine where people actually shop.
The best thing is that you can also share that same content from Pinterest to other social media platforms automatically to maximize the visibility of the same piece of content.
It's something called Pinterest crossposting.
Let's learn more about it...
What Exactly is Pinterest Crossposting?
Pinterest crossposting means sharing your Pinterest content automatically to other social media platforms like Instagram at the same time. Instead of posting separately to each platform, you post once on Pinterest, and it automatically appears everywhere else.
Pinterest itself doesn’t offer built-in crossposting.
However, there is a possibility to link your Instagram with Pinterest using an integration recently introduced by Pinterest. Briefly, this integration will allow you to publish Instagram posts as Pinterest Pins automatically.
To learn more check the following resource 👇
Claim your social accounts – Pinterest
As we said, Pinterest doesn’t offer built-in crossposting with sophisticated functionalities. So you need to rely on third-party social media management tools like Nuelink.
Best Social Platforms for Pinterest Crossposting
For the best results, crosspost your Pinterest content to platforms with similar visual styles and formatting. Good options include:
- TikTok (Images and Carousels)
How to Set Up Pinterest Crossposting
Step 1: Create a Nuelink Account
Sign up for Nuelink’s free 14-day trial and start automating your Pinterest content across multiple platforms instantly.
Start Your 14-Day Free Trial Here
Step 2: Connect Your Social Channels
Log in to Nuelink and connect your Pinterest account along with the social platforms you want to cross-post to.
💡 Nuelink supports all the major social media platforms.
Need help connecting channels?
Check out these resources:
Step 3: Set Up an Automation
1️⃣ On the sidebar, click 'Automations,' then select 'Add Automation.'
2️⃣ Choose 'Crosspost,' then select 'Pinterest Crossposting.'
Step 4: Select Your Channels
1️⃣ Choose your Pinterest account.
2️⃣ Enable "Crosspost immediately to specific channels," then select the social media accounts you'd like your Pins to appear on.
💡 Tip: You can schedule your crossposted posts using Nuelink’s collections feature instead of posting immediately.
Learn more about collections here
Step 5: Choose Post Types
Select the types of Pinterest content you'd like to crosspost:
- ✅ Single Image Posts – Share your image-based Pins automatically.
- ✅ Multimedia Posts – Crosspost multimedia Pins, such as videos and Idea Pins.
Step 6: [Optional] Control Crossposting with Hashtags
Enable this setting to crosspost only Pins that include specific hashtags.
Example: Use #PINS to selectively crosspost Pins to Instagram. Pins without hashtags stay exclusive to Pinterest.
🎉 You're all set!
Now, whenever you publish a Pin, it'll automatically published across your selected social media channels.
