Agorapulse is a social-media management platform with roots in Paris.
It was created in 2011. The company expanded to the United States in 2013 and now serves customers around the world. Agorapulse’s core idea is to help social-media teams manage conversations, content, and reporting in one place.
Agorapulse has a standout selling point in the social-media management space: true ROI measurement. The platform doesn’t just show likes or impressions, it connects your social posts and conversations directly to business outcomes like traffic, leads and sales. This lets teams see exactly which campaigns generate revenue.
For brands that want to prove the real financial impact of social media on the business, Agorapulse offers a level of clarity that many competitors still lack.
Another major contribution Agorapulse brought to the industry is the unified social inbox. All comments, messages, reviews and even ad interactions from platforms like Facebook, Instagram, X/Twitter, TikTok, LinkedIn and YouTube appear in one clean dashboard.
However, despite its strengths, many users feel that Agorapulse’s pricing and plan structure leave something to be desired.
The next sections explore its pricing, ratings on review platforms, reasons users look for alternatives, and three strong competitors for 2025.
Agorapulse Pricing
Agorapulse charges per user. This model can quickly become expensive for growing teams. Paid plans include:
Standard – around US$99 per user per month. It offers basic scheduling, a trimmed-down inbox, and simple reports.
Professional – about US$149 per user per month. It unlocks the full inbox, more scheduling options, and social listening.
Advanced – roughly US$199 per user per month. It adds team workflows, deeper reporting, and automation features.
Each plan includes a 30-day trial.
How Agorapulse Scores on Review Platforms
Capterra
On Capterra, Agorapulse holds an average rating of about 4.6/5 from hundreds of reviewers. Users praise the intuitive interface, powerful scheduling and reporting, and responsive support.
Trustpilot
Trustpilot ratings for Agorapulse hover around 4.5/5. Customers appreciate the unified inbox and smart labeling, but there is limited public feedback compared with other platforms. Negative comments generally cite pricing and occasional technical issues, especially in the unified social inbox, which is the main feature that people use Agorapulse.
G2
G2 reviewers rate Agorapulse around 4.5–4.6/5 overall. They highlight the social inbox, scheduling workflows, and detailed reporting.
Why Agorapulse Users Look for Alternatives
1 – High, seat-based pricing
Agorapulse charges per user. If you have multiple team members, the monthly bill climbs quickly. Reviewers say entry-level plans are expensive for very small businesses and freelancers. The entry-level plan is $99 per month per user. This pricing model is a key reason agencies and big brands look for more affordable alternatives.
2 – No automation features
The rise of automation in social media in the last 2-3 years has changed what users expect from social media management tools.
Marketers now look for platforms that can automate repetitive social media tasks. Agorapulse doesn’t meet those expectations.
In fact, there is no mention of automation anywhere on their homepage, which reflects the product’s focus on engagement and reporting rather than automated workflows. For teams looking to reduce time spent on manual scheduling, Agorapulse can feel limited compared to tools built with automation at their core.
3 Strong Agorapulse Alternatives for 2025
1. Nuelink – automation with cross-platform workflows
Why it’s better:
Nuelink is a comprehensive automation platform, not just a social media scheduler.
It connects to e-commerce platforms like Shopify and Etsy, podcast platforms like Spotify and Captivate, and blogging platforms such as Ghost and Medium. When you publish a new product listing or blog post, Nuelink automatically shares it across multiple social channels with AI-generated captions and hashtags. It offers collections to organise posts, built-in link shorteners and analytics, and client workspaces.
Prices start around US$18 per month, significantly lower per seat than Agorapulse. Agencies that need to automate cross-platform workflows and manage clients under one roof prefer Nuelink.
2. Sprout Social – enterprise-grade engagement, publishing, and analytics
Why it’s better:
Sprout Social is built for teams that need depth, not just basic scheduling.
Its Smart Inbox is one of the most advanced in the industry. It pulls in messages, comments, reviews, and ad interactions from every connected platform.
Teams can sort conversations with custom inbox views, assign messages with case management, and avoid embarrassing duplicates thanks to collision detection that shows when someone else is already replying.
For planning content, Sprout offers a collaborative content calendar where teams can leave notes, edit drafts together, and manage approval workflows. Its advanced scheduler supports queues, recurring posting, saved drafts, and publishing to multiple profiles at once.
Sprout’s analytics are significantly deeper than Agorapulse’s. Users can access group-level, profile-level, and post-level reports, plus competitor benchmarking, audience insights, cross-network summaries, and Google Analytics integration to track traffic and conversions.
For organizations that rely heavily on reporting, require strict team workflows, or need a powerful engagement hub, Sprout Social offers more sophistication than Agorapuls.
3. Hootsuite – broad platform support and extensive integrations
Why it’s better:
Hootsuite has been in the social-media management space longer than most competitors, and its maturity shows. It supports a wide range of platforms and lets teams manage all their social accounts from a single dashboard.
Its scheduling system is strong. Users can plan posts across multiple networks, preview content, save drafts, and bulk-schedule content. Hootsuite also offers social listening tools that help teams track keyword trends, brand mentions, and competitor activity.
