Standing out on a new social media platform is usually easy because of the smaller audience.
However, this isn’t the case with Threads.
With over 100 million users in its first week, it’s clear that you’ll need other ways to get noticed.
One way is by getting verified and earning the blue checkmark.
You might be thinking, “But I’m not a public figure, so I can’t get verified on Threads.”
Actually, you can. Anyone can get verified on Threads, even if they’re not a public figure.
Let's see how...
What is Threads Verification?
Threads verification is the process by which Meta confirms the authenticity of an account on the Threads platform. This ensures that the account you’re viewing is actually who it claims to be.
The aim of Threads verification is to ensure that users are confidently consuming content and interacting with real accounts rather than imposters or scammers.
It helps prevent impersonation and misinformation by providing a
visual indicator (in Threads case, it's a blue checkmark) on verified accounts.
Please note, that you can only get verified on Threads through Instagram; there’s no direct verification process on Threads itself. If you’re verified on Instagram, your verification automatically carries over to Threads.
This means the only way to get verified on Threads is by getting verified on Instagram.
With that in mind, here are two ways to get the blue checkmark on your Threads account:
- Traditional Instagram Verification
- Meta Verified
Let’s discover both of them.
Traditional Instagram Verification
This is the usual way to get verified on Instagram where you fill out your information in a form and Instagram decide whether you deserve a verified badge or not. It's completely free and if you get approved, this method automatically verifies you on Threads.
However, it's not available to everyone. It's mainly for:
- Public figures
- Celebrities
- People with a significant online following
To apply, you'll need to provide links to websites or articles that show you're a person of public interest. The Instagram team will review these to confirm your status before granting verification.
Before we get into the steps, keep in mind that the Instagram verification form is not available on computers—you can only submit through the Instagram app on your phone!
Let's see the steps...
Open Instagram
- Open the Instagram app on your phone.
- Important: Make sure you're logged into the account associated with your Threads account.
Go to Your Profile
- Tap on your profile picture in the bottom right corner to navigate to your profile page.
Access the Menu
- On your profile page, tap the three-bar menu located in the top right corner.
Enter Settings and Privacy
- In the menu, select Settings and Privacy.
Navigate to Account Type and Tools
- Scroll down and tap on Account Type and Tools.
Request Verification
- Find and tap on Request Verification.
Complete the Form
- Fill out the necessary information on the verification form.
- Once complete, hit Submit.
Pay for Meta Verified
Meta Verified is the second option and the most guaranteed way to get verified on Threads since you only need to pay the fee and align with some relatively easy requirements.
Something similar to Twitter verification.
What is Meta Verified
Meta Verified is a paid monthly subscription offered by Meta that allows users to obtain the “Verified” status along with other exclusive features.
This verification applies to all Meta products, including Facebook, Instagram, WhatsApp, and Threads.
What sets Meta Verified apart from the traditional verification process is that you don’t need to be a public figure to get verified. Anyone who subscribes will receive a verification badge.
The cost of Meta Verified varies by region. Currently, it’s $14.99 per month in the U.S.
Meta Verified Requirements
Even though Meta Verified is a paid subscription, it still comes with certain requirements you need to meet.
Here are all of them:
- At least 18 years old.
- Follow Instagram's Terms of Use.
- Follow Instagram's Community Guidelines.
- Having posts in your profile.
- Have a clear face profile picture.
- Have a name that aligns with Meta Verified naming standards.
- A government-issued photo ID that meets Meta Verified ID requirements.
- Enable two-factor authentication.
How to use Meta Verified to get verified on Threads
As you know now, there’s no direct verification process on Threads. To get the blue check on Threads, you must verify your associated Instagram account.
Let's see how to do it by paying for Meta Verified...
- Open your Instagram account – The one associated with the Threads account you aim to verify.
- Go to your profile and click on the three lines in the top right corner.
- Select "Meta Verified".
Note: If Meta Verified isn’t available in your location yet, click "Join the waitlist." Meta will email you when it becomes available.
- Click on "Unlock the benefits"
- Tap "Continue"
- Choose your payment method, then click "Subscribe."
Meta will take between a few minutes and up to 48 hours before they approve your verification.
Once your request is approved, you will receive the blue badge next to your name on your Instagram account, and by extension, it will also appear on your Threads account.
For all the visual learners out there, here's a video that walks you through the steps for both the traditional Instagram method and Meta Verified:
Conclusion
A year in, it's clear: Threads isn't just another easy-come-easy-go social media platform. It's here to stay.
With the abundance of fake news, misleading info, and mediocre AI-generated content floating around on social platforms, that little blue badge can make a big difference in how your followers perceive you.
So don't wait—get verified and stand out!