Later started in 2014 as Latergramme, a visual planner for Instagram that lets users drag and drop posts onto a calendar. The company rebranded to Later in 2016 and gradually expanded to include Facebook, Twitter (X), Pinterest, LinkedIn, and TikTok. In 2023, Later acquired the influencer-marketing platform Mavrck and, by
Agorapulse is a social-media management platform with roots in Paris. It was created in 2011. The company expanded to the United States in 2013 and now serves customers around the world. Agorapulse’s core idea is to help social-media teams manage conversations, content, and reporting in one place. Agorapulse has
Planable is a social-media management platform that was started at a hackathon in Transylvania in 2016. The project gained traction quickly; it joined the Techstars accelerator in 2017 and reached 10,000 users by 2018. Planable was built to make collaboration and approvals between agencies/social-media managers and their clients
MeetEdgar (often simply called Edgar) is a social‑media management platform that launched in 2014. It's safe to say that Meetedgar is one of the oldest social media management platforms out there. It was created to help small business owners, bloggers, and freelancers save time on social posting
In 2018, a small team at Glaxosoft LLC launched SocialBu, an affordable platform designed to help freelancers and small businesses automate their social media. SocialBu quickly gained fans because it unified scheduling, AI‑assisted content generation, and engagement tools in a single dashboard. More than 18,000 businesses now rely
Black Friday is here, and so are the year's most exciting deals for SaaS products! Whether you’re a marketer, sales pro, designer, or entrepreneur, now’s the perfect time to level up your toolkit at a fraction of the usual cost. Get access to powerful tools that
Are you looking for the best alternatives to Buffer? We’ve got you covered. Buffer is undoubtedly a popular social media scheduling tool, but it’s not for everyone. When compared to alternatives on the market, some consumers could feel their feature set is relatively constrained. Luckily, if Buffer isn’
OnlySocial first made its mark in the early 2020s as a next-generation social-media management tool built for today’s multitasking social media marketers. The idea behind OnlySocial was straightforward: create an all-in-one social media marketing toolkit where you can schedule posts, craft content, respond to conversations, and track analytics. To
Most people think choosing a social media tool is all about features. Well, not really. Switching platforms isn’t just about finding the shiniest dashboard; it’s about making sure the new tool really fits your workflow, your budget, your systems, and even your future growth. Most comparison articles only
In March 2025, Telegram hit 1 billion monthly active users for the first time. It’s one of the best platforms to build a community and interact closely with them. Yet, many brands and creators still overlook it, while a few smart ones are building large, organized, and valuable communities.
Real estate agent knows this: selling homes in 2025 isn’t just about curb appeal anymore, it’s about scroll appeal. Buyers are discovering listings through Instagram Reels, Facebook posts, and TikTok tours. If you’re not showing up on social media, you’re missing out on leads. That’s
The relationship between social media managers and Canva is a close one. Most social media managers still remember the pain when Canva went down on November 12, 2024. social media managers all over the world currently because canva is down: pic.twitter.com/rrwx5o9exF — myri • ميري (@myri_) November 12, 2024